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Learn more about the new Persuasion Audio CD

 



 

SECRETS OF PERSUASION

"Your presentation on Personality Pointers (persuasion) was put immediately to work at UPS.  It was valuable training that really got our staff of experienced salespeople thinking."
A. Feinberg, Vice President of Sales, Southwest Region, UPS

"My staff and I have been applying what we learned in your Real-World Selling program on persuasion. We've been getting some great results.  One of my account managers had an important meeting with a customr. He was ablet oread this custoemr and quickly create rapport. As a result, he sold a $250,000 project."
G. Athens, Sales Manager, TDIndustries

"Your session "The Secrets of Persuasion::  Techniques for Increasing Sales" received an "Excellent/Very GOod rating for meeting their interest, needs and expectations. You received an "Excellent" rating for your knowledge of the subject matter and for your delivery and style of presentation."
Sue Kalish
Executive Director

Hearth Patio and Barbeque Education Foundation


Supervisor comments are: 
"I can work more effectively with my staff."
"I can do a better job by listening and hearing what my coworkers mean."
"I have made my coworkers more receptive to me and have been more persuasive."
Bruce Arapis
Production Manager, Major Projects

TDIndustries

Time: 1 -1 1/2 hour, 3 hours, or 1 day format Seminar

Description:

Have you noticed that some people are easy to work with and others are much more difficult?  You can make it easier to work with others when you understand the secrets of persuasion. This presentation includes the clues to use so you can develop and succeed at your persuasion strategies with clients, co-workers, and managers.  When you understand persuasion you will work more effectively with others. You will increase your job satisfaction and reduce stress when you learn the secrets of persuasion.

Goals: To increase productivity by learning how to create rapport and understand different personality styles. You will learn to plan and execute sales strategies that meet your customers' style needs.

Results: Participants learn to identify different behavioral styles in the workplace. They know how to modify their behavior to improve their productivity and reduce stress with other styles.

Participants: Sales personnel, customer service personnel, and management personnel

Course Content

  • Fundamentals of Persuasion
    Significance of rapport
    How persuasion relates to rapport
    Dimensions of behavior
    Four behavior styles
     

  • Understanding the Four Personality Styles
    Descriptions
    Buyer Needs
    Buyer Expectations
    Strengths and Weaknesses
     

  • Applying Personality Styles at Work
    Identifying styles by observing behavior
    Persuasion strategies for each style
    Self Assessment
     

  • Understanding Personality Style Changes
    Styles Under Stress
    Flexibility strategies